Portable Design, Flexible Solutions, Global Reach
Virtual View™ Portable In Store Experience, the first ever portable and life size wall that enables in-context store and shelf learning that can travel to almost any location in the world.
Virtual View provides:
- Flexibility: Ability to simultaneously test multiple options or easily modify test stimuli.
- Speed: Faster results than quantitative research or in-market testing.
- Cost Effectiveness: Identify lead test options to test in quantitative research or in-market testing.
Powered via Illumination’s exclusive partnership with BOI Solutions, the same hardware provider that handles virtual technology needs for Fortune 500 companies, Virtual View uniquely offers:
- 6 x 11 foot portable screen for life sized, scaled projections
- Ability to project high resolution images that are 4x HD and up to 80 PPI
- Rear projection to eliminate shadows
- Accommodates 2D and 3D environments for retail and any service or experience.
- For larger environments, our stackable MicroTile Wall can be configured to accommodate almost any requested height and length.
Additional options include:
- Mobile eye tracking
- Incorporation of sensory cues (e.g. scent, etc.) as a way to enhance the atmosphere of your virtual shopping experience.
- Activation of the multi-touch feature that allows respondents to select an item from a shelf and get a closer look.
- Development of 2D or 3D virtual assets